We all know every business needs a business plan, but having a marketing plan is just as important. Because without marketing most businesses would fail. Unlike a business plan, a marketing plan is about winning and keeping customers. In Sperling Interactive’s first seminar of 2020, we’ll be coaching business owners and marketers on how to curate a custom marketing plan. By educating the audience on search engine marketing and content creation, registrants will come away with the insights for how to successfully market their unique business.