An ongoing client of Sperling Interactive since 2013, Danversport is a north shore favorite for events, weddings, and marina services. With gorgeous indoor and outdoor event spaces, ballrooms, and top-notch marine capabilities, Danversport required ongoing marketing services and website design that matched their high-quality brand name.

Marketing Services Provided

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Web Design + Development
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PPC + Display Advertising
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SEO + Data & Analytics

The Challenge

At the beginning of our working relationship, Danversport lacked a website and digital infrastructure capable of meeting the high demand of their services.

The local events and their marina also required a comprehensive platform to track activity, leads, boat inventory, bookings, and memberships through their digital platforms.

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Our Solution

As an ongoing partnership, Sperling has been with Danversport through two generations of website iterations across their three brand websites: Danversport Marina, Danversport Weddings, and Danversport Events.

Additionally, Sperling created pathways for Danversport to more accurately track event bookings, memberships, boat sales, and attribute the value of those conversions through search engine optimization and pay-per-click advertising. Throughout the years, Sperling has continuously refreshed page designs to meet the modern day standards for websites.

Our Process

Monthly Check-In Meetings

As with all of our ongoing clients, Sperling Interactive takes part in monthly check-in meetings with Danversport to ensure that all goals are met and to collaborate on future marketing and design strategies.

Detailed SEO & PPC Analytics Reports

Sperling Interactive provides clients with detailed yet digestible search engine optimization, PPC, lead data, and website analytics reports, keeping our clients in the loop and informed at all times.

Ongoing Website Maintenance

In today’s digital world, website development and design services are never truly completed. As such, we provide ongoing maintenance and design services as necessary.

The Results

Sperling Interactive maintains an active, transparent, and professional relationship with Danversport today. From one family-owned company to another, it’s been a pleasure working with Danversport as they now transition to third-generation ownership.

Through monthly meetings and open communication, we are constantly adjusting our services to match their needs, especially during peak busy seasons.

152%
increase in inventory form submissions
100%
increase in “Get Our Price” form submissions
36.77%
increase in page views
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Contact Us

What can Sperling Interactive help you with?