Agency of Record

Many of Sperling’s clients come to us because they need ongoing marketing services from an entire team to develop strategies, execute targeted campaigns, craft compelling collateral, create engaging social media content, maintain websites and more.

With Sperling as your Agency of Record (AOR), you have access to seasoned marketing experts who have experience in a wide variety of industries and are focused on you, your brand and your success.

Our team includes:

  • Marketing Managers
  • Strategic Planners
  • Designers
  • Writers
  • Proofreaders
  • Media Planners
  • SEO Managers
  • Pay-Per-Click Managers
  • Social Media Managers
  • Web Developers

Most organizations don’t have budgets for hiring a full, in-house marketing team. With Sperling, you can have an entire marketing department without the high costs of salary and benefits and the hassles of recruiting and managing staff.

With Sperling, you’ll have a dedicated Marketing Manager who’ll be responsible for keeping projects on strategy, brand, schedule and budget. They’ll also be responsible for communicating directly with you about projects and deliver weekly Status Reports to ensure that everyone is aware of project status, next steps, responsibilities and due dates. You can depend on your Sperling Marketing Manager to do the heavy lifting, be your brand steward within the agency and keep projects on track so you can focus on other aspects of your job.

Strategic planning is central to Sperling’s approach. We collaborate closely with our clients to understand goals, uncover key opportunities, identify weaknesses and threats, and set clear, measurable objectives. By combining data-driven insights with creative solutions, we develop tailored strategies that drive growth and build lasting brand impact. Having a strategic plan empowers clients and the Sperling team to make informed decisions and achieve sustained success.