Social Media

Social Media

Sperling specializes in crafting customized social media strategies and content that help brands build meaningful connections, engage their audience, and drive growth. Our team combines creativity with data-driven insights to deliver campaigns that resonate with your target market and achieve measurable results.

We start by conducting thorough research and analysis to understand market trends, audience behavior, and competitor strategies. This insight allows us to fine-tune your social media efforts, identify the best platforms and content formats, and ensure that your content and campaigns are aligned with your brand’s goals, audience preferences, and industry shifts to maximize engagement and drive conversions.

Our expert team creates high-quality, compelling copy, images, infographics and videos that stand out on social platforms keeping your audience engaged and informed. Sperling builds content calendars one to two months in advance ensuring a consistent flow of engaging content aligned with your business goals, key events, holidays, and audience interests.

Building a loyal, engaged community is crucial for long-term success. We actively manage your social platforms, responding to comments, messages, and feedback to foster positive conversations, maintain your brand reputation, and grow your online presence.

To further amplify your reach, we manage targeted paid social campaigns on platforms like Facebook, Instagram, LinkedIn, TikTok and more. These ads are targeted to the right people at the right time to help drive traffic, generate leads, and increase sales.

Sperling creates and manages influencer relationships to increase brand visibility, build trust and ultimately covert followers into loyal customers. Our team handles everything from influencer outreach to content collaboration, managing the campaign and driving authentic interactions.

A strong and positive online reputation is vital. We monitor and manage your brand’s presence across social media and review platforms, addressing comments and promoting positive interactions. This proactive approach helps maintain trust, credibility, and long-term customer loyalty.

Sperling provides in-depth social media analytics and reporting using industry-leading tools. We track key metrics such as engagement, reach, conversions, and more to understand your audience’s behavior and identify opportunities for improvement. By analyzing data, we refine your social media strategy to optimize performance, boost engagement, and maximize ROI.