11

Sperling Interactive, a full-service marketing agency based in Salem, MA, has completed an extensive rebranding initiative as part of the company’s strategic growth plan. At the core of the rebranding is a name change to “Sperling” to reflect the firm’s evolution to a full-service marketing agency and a new tagline “Insight to Impact” to illustrate the breadth of services available. The rebranding also includes a vibrant new website at sperlinginteractive.com with comprehensive information about their services, the industries they serve and a robust portfolio of client success stories.
Mike Sperling founded the agency in 2008 to offer web design and development services. Today, the firm has over 40 in-house marketing experts and offers strategic planning, brand development, design, content development, web design and development, SEO/SEM, social media, public relations, media planning and photography/videography services and has proven success in growing hundreds of local, regional and national clients.
“Simplifying our name to Sperling was an easy choice. We’ve been delivering diverse marketing services for years, and it’s already how most of our clients refer to us,” said Mike Sperling, President of Sperling. “This rebranding is more than a name change—it’s a commitment to the future, to our clients, and to the creative, impactful work we’re proud to deliver every day. We’re thrilled about what’s to come.”
About Sperling
Sperling is a full-service marketing firm with over 40 marketing experts driven to provide excellence and measurable results. They have been named on Inc. Magazine’s list of America’s Fastest Growing Private Companies three years in a row. Sperling’s services include strategic planning, brand development, design, content development, web design and development, SEO/SEM, social media, public relations, media planning and photography/videography and more. They have a long history of providing excellence for their clients in a wide range of industries including travel/tourism, education, healthcare, consumer goods, food, construction and business services.