Mazow | McCullough, PC is a law firm with five locations specializing in personal injuries. They’ve helped injured clients receive fair compensation for their injuries as well as the emotional, physical and financial hardship they’ve endured. Since 2003, they’ve helped injury victims throughout Massachusetts and New Hampshire recover millions of dollars.
Mazow | McCullough, PC was in need of a website redesign, as theirs had grown dated and needed a refresh. They wanted a website that was professional yet approachable, clean, modern and showcase their credentials.
Sperling’s designers and developers focused on giving the website a refreshed look that would help them stand out from the competition. We made it modern and functional while adding more calls to action. We also reorganized the site’s content so that users can find information about the specific type of injury law that matches their case. They can also access information about previous cases and filter results by the type of injury. To help the website’s searchability, we applied SEO in the build, including optimized URL structure, internal linking strategies, and revamped meta titles and descriptions.
Mazow | Mccullough, PC’s revamped website’s performance exceeded the client’s expectations since it launched in May 2023.
73 %
engagement
rate increase for Organic Search in its first year
40 %
increase
in organic traffic
75 %
increase
in Organic Traffic to the homepage